Preventing child abuse and death

In 2017, an estimated 1,720 children died from abuse, and 72% of them were younger than three years old.  April is National Child Abuse Prevention Month.  https://www.ojjdp.gov/enews/blogs/042419-ojjdp-child-abuse-prevention.html

There is a media campaign with free images and messages you can download called "We Can."https://cantasd.acf.hhs.gov/we-can/   However, as I looked through them I saw only 2 that showed a Mom and Dad together, both active military, which is odd. Why couldn't there be a message about marriage, or the assumption of married parents? What are they afraid of? Married parents are the strongest guarantee against poverty, and fathers active in their children's lives help with self esteem and positive social behavior.