190 ASAP at the dentist's office

Time is a funny thing. My dentist is 50 years old. Some of my fillings are older than he is. A visit to the dentist 50 years ago seems like yesterday, and reading about the tech boom of the 90s seems like 50 years ago.

I pulled a magazine from a stack to read at the dentist’s office where I was having a filing replaced. ASAP October 4, 1999. I was stunned to realize that I hadn’t even thought about what used to be one of my favorite sources of dreams about the future of technology since, well, about mid-2000. It's now so . . . yesterday! I used to read ASAP cover to cover--and until I saw the date, I hadn’t even realized it was gone. Who could forget the Happiness Issue? (Actually, I’ve forgotten all the content, but not the concept.)

By the mid-nineties when I started reading it, it was an excellent tech magazine, very readable even for the non-geek like me. And I loved George Gilder--although, truthfully now that I look back, he really did write strange English. The ads were absolutely lush--encrusted with good taste and dripping with money. Kurt Vonnegut, Tom Wolfe, Muhammad Ali, Tom Peters and George Gilder are in the issue I look at while my face goes numb from chin to eyebrow.

Our accounts started to do that (go numb) in summer 2000, my TIAA-CREF account held its ground only because my 15% contributions covered up the fact it was losing money. So don’t tell me Bush did it. The over heated tech stocks burned up. Three years after the date on this 1999 issue, October 4, 2002, Forbes announced ASAP was shutting down.

“During a period when blind optimism got the better of so many, no one was more blithely optimistic about our wired future than Gilder. Beginning in the mid-'90s, he advanced the argument that the businesses which most aggressively embrace fiber optics, wireless communication, and other telecommunications breakthroughs would soar in the meteoric fashion of an Intel. It was Gilder, as much as anyone, who helped trigger the hundreds of billions of dollars invested to create competing fiber networks. Then everything imploded, and company after company went under. The telecom sector proved to be an even greater financial debacle than the dotcoms. Yet he's still convinced he was dead-on right in most of his prognostications.” Wired, July 2002.

George Gilder got side swiped by his own enthusiasm and lost a lot of money in a new publishing venture. However, his predictions, made in the mid-nineties about the future of high speed internet seem to be coming true, just a little later than he thought. Particularly that one about overthrowing the tyranny of the mass media, which bloggers seem to be doing, 5 or 6 million strong. Of course, he was wrong about world peace. . .