Wednesday, July 08, 2009

Facebook vs. Google

I'm a big Google fan. The story of its founders is the American dream. I remember exactly where I was (at my desk at work) when the TN vet-ag librarian told me about it. I use it constantly. Facebook. Oh, not so much. Yes, I'm aware of it, but can't think of any reason to join. Sounds too much like junior high school--friends, constantly gossiping, not going out side the group, etc. Not for this gal. Although I have used it from time to time to track down people--like the teenage piano teacher I had when I was 6 years old.

Wired is in my first issues collection (my hobby), and I still subscribe because 1) it's incredibly cheap, and 2) I can read it in the car or coffee shop much easier than reading it online. The Facebook article in the July 2009 issue is something you all should read, whether you're in an online community that uses real identities and data, or you are a fan of Google for going outside your comfort zone for information.

Facebook has a 4 step plan to dominate the internet, 1) Build critical mass (200 million members who contribute 4 billion pieces of information every month; 2) Redefine search (members will turn to friends); 3) Colonize the Web (10,000 partner sites); 4) Sell targeted ads everywhere (from the data you've contributed which will target you for ads). And then when the government takes over like it did GM and Chrysler? Shazaam.

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