Thursday, February 03, 2005

794 Super Bowl ad pulled

Ad reports that Ford Motor Company's Lincoln will not be seen in the Super Bowl ads this coming Sunday. ". . .the ad, which was created by WPP Group's Young & Rubicam Brands, Dearborn, Mich., after receiving complaints from an advocacy group, Survivors Network of those Abused by Priests. The group said the commercial, which showed a priest lusting after the Mark LT, was offensive.

Ford in a statement today said, "Lincoln has decided not to run the Lincoln Mark LT ad on the Super Bowl this Sunday. Of course we had no intention of offending anyone -- and we are frankly surprised there is a negative reaction." " Story here.

I'll have to think about this one. I probably would have thought it was offensive even if I'd never known about the abuse. Or at least tacky. What goes through their heads, she mumbled.

If you just have to know about the rest of the ads, here's a chart. I'm not much for football, but I might walk through the living room for a good ad.

Update: Now that removing the ad is news, I saw the complete ad on a news story tonight. And it probably didn't even cost Ford a thing to run it that way. It really is a pretty silly ad. It wouldn't make me buy a Lincoln.

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