Tuesday, February 16, 2010

I'm not an early adopter

That's why I only recently joined Facebook. It sounded like junior high school to me--asking people to be your friend. Besides, with 12 blogs, who needed more on-line time? But, sign up I did, found lots of relatives, have put faces with names of church members, started a fan page, linked to news sources, and today I even tried to add the little widget thingy.

In 2009 Facebook went from about 54 million registered users to 110 million. And it wasn't just registered users. Unique visitors, page views, and total time spent all increased by at least double. That's big. It's experiencing Zuckerberg's law.
    At the Web 2.0 Summit in November 2008, Facebook founder & CEO Mark Zuckerberg famously remarked “I would expect that next year, people will share twice as much information as they share this year, and next year, they will be sharing twice as much as they did the year before. That means that people are using Facebook, and the applications and the ecosystem, more and more.” In other words, once the network is in place and people are active and engaged, the dynamics of the social interaction taking place incentivize participants to share information about themselves more regularly, which in turn solicits more engagement from others, creating a virtuous cycle of interaction. With increased interaction comes newer and fresher content, which helps feeds the addiction to consume information about what’s happening with the lives of people in one’s social network. ComScore
2009 Digital Year in Review

Who knows, in a few years, I might Twitter!

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