Merle Norman

"Coverage: Medium to Full. Finish: Dewy. For dry skin types.

What makes this Merle Norman original foundation a cult classic? It has kept a multitude of complexions looking young and beautiful. Layer it to achieve maximum foundation coverage. The long-wearing creamy formula provides the base for a gorgeous face by protecting against the drying effects of the sun, wind and environmental pollutants."

Feel beautiful just reading the ad. Dewy. A cult classic. Young and beautiful. Creamy formula. Gorgeous. Protection from environmental pollutants.

I've been using it for 40 years.